Zara Borja - Life Coach NYC

About Us:

” Helping You Become The Best Version Of Yourself.”


I am Zahra Borja and I am a certified life coach, and my purpose in life is to help people discover their true self and what they are capable of.

I sincerely believe that every single person can achieve anything they want if they choose to.

In a world that glorifies hard work and pushes self-care to the backburner, it’s easy to stumble off track and lose sight of your full potential.

Through many trials and errors and relentless fighting through unpromising circumstances, I learned to peel back the layers of setbacks and repurpose the lessons that life taught me into opportunities for self-development. I harnessed the power of transforming anything that challenges me, finally finding ways to expand my sense of self – and now I want to do the same for you.

There is no such thing as the end of the world, and there is never a situation that can knock you down for good. I’ll share with you what I’ve learned from overcoming the challenges that life has thrown my way. Together we can shift your mindset from “I can’t” to “I can do anything.” In fact, setbacks and problems are gifts from life that uncover areas of your deepest self and shed light on the deep-rooted strength you didn’t know you had.

When you begin to accept the deepest forms of who you are and reveal your authentic self, that’s when you’ll finally realize that you have the tools within yourself to achieve true happiness.

I’ll help you uncover the power that is already present within yourself. With one-on-one coaching and interactive courses, I’ll guide you towards rewiring your brain for positivity and start creating what you always wanted. Working with my intuition and adapting to your individual needs, I can help you forge a path towards total fulfillment.

Case-By-Case Guidance

When it comes to shifting your mindset for positivity and changing age-old habits, there is no such thing as a ‘one-size-fits-all’ approach. I know that every person has individualized needs. I am dedicated to working one-on-one with you, pulling from my intuition, personal life lessons and the 1000 hours I’ve spent studying human behavior to help you uncover your inherent potential to thrive.

Like many people, I used to think that I was a victim to circumstances beyond my control. One day I realized that a lot of my struggles were due to my self limiting beliefs, filters and the meaning I gave to things in general.

I’ll help you wrap your head around the fact that you are the creator of your life. I will work with you to instill the belief that you set the stage, you are capable of overcoming challenges, and you have the power to evolve.

Your potential is not set in stone, and my core mission is to bolster your confidence so that this fact is instilled into the deepest parts of who you are.

Whether you have a specific aspect of your life that you wish to transform or are simply seeking general guidance to getting the most from your life, our relationship can and will take the form that will best support you.


You & I

My Promise to You

Through either online coaching or one-on-one coaching, I will dedicate myself to motivating you to travel to the deepest parts of yourself, do some transformative work and harness your innate strength.

You’ll be able to:

  • Overcome obstacles and use them as power for growth
  • Achieve the highest levels of success you’ve dreamt for yourself
  • Build and fortify a meaningful life
  • Learn to overcome fear and grow from it
  • Make clear, decisive and driven decisions at work and in your personal life
  • Slash through limitations and manifest the life you really want

Together we will develop a clear game-plan for a life-changing revolution, as well as implement strategies to sustain your momentum.

Let’s team up to ignite within you an unstoppable mindset so that you can design your destiny!

Your Potential is limitless. Your life and goals matter, You Matter!!

My Credentials:

I hold a professional coaching certification through iPEC (Institute for Professional Excellence in Coaching).  

I am also an NLP Master Practitioner.

An Energy Leadership Index Master Practitioner.

A certified Health coach through IIN (Institute for Integrative Nutrition).

A COR.E Dynamics Specialist in four areas:

    • COR.E Leadership Dynamics Specialist™
    • COR.E Performance Dynamics Specialist™
    • COR.E Wellbeing Dynamics Specialist™
    • COR.E Transitions Dynamics Specialist™

Take advantage of this Introductory Session:

Your investment in this session is only $97. If you are ready to get unstuck and committed about achieving your goals. Please don’t pull this off, my calendar fills up very quickly and I don’t want you to miss out.

The Coaching

Whether you have a specific goal or you are seeking general guidance, our relationship will evolve in a way that will best support you.

We believe that :

  • You will harvest a clear and deep understanding of what truly motivates you.
  • You will be determined to create your own life-changing experience.
  • You will discover The inner strength that will allow You:
  1. To Overcome obstacles. 
  2. To Achieve success. 
  3. To Create a meaningful life.  
  • You will learn how to get unstuck and overcome your fear.
  • You will start thinking more effectively, make better decisions, and take purposeful actions.
  • You will break through limitations and create the life you want.
  • You will develop a clear vision of what you want in your life and create strategies for sustained momentum.
  • You will surpass your own limitations to achieve your goals and take control of your life.
  • You will foster an unstoppable mindset.



Coming soon!!!



As a high achiever, a great mom and an amazing wife herself, Zara is the kind of coach who will push you beyond your limitation, without any hesitation. So if you are looking for someone nice, turn your back and run. However, if you want to know your highest potential and are committed to uncover it, Zara will be your best ally.

Pan Ge

Multi-passionate Entrepreneur

Zara is an excellent NLP Master Practitioner. She combines her natural compassion and empathy with her NLP skills to give an absolutely amazing session.
I have worked with Zara multiple times and every single time I got results, beyond my expectations with amazing breakthroughs. She is gifted in guiding you to understand and manifest what you desire on your deepest level. Zara’s ability to make you feel at ease and cared for makes doing NLP a unique and special experience. I highly recommend her!”

Sophie Bernard

NLP, Reiki Master, Yoga Teacher

Zara is a very unique personality. Highly skilled and quite frank as well. She was a great pleasure and partner to work with at the NLP center. She’s a very well motivator and will definitely have you see things from a different perspective. She helped me become more confident. Zara was truly inspirational to me. I was always ambitious to inquire her confidence.


Energy Leadership Index Assessment

Stress can easily affect us. It can come from the littlest of things, like being stuck in a traffic light or in the workplace.  You can ignore it for a little while but when the stress response keeps firing, day after day, it could put your health at serious risk. Most of the time we are not aware that stress can actually influence our energy level, the way we think, and the decision we take.

The Energy Leadership Index (ELI) is an online assessment tool that quantifies how an individual perceives and approaches life, and how they react to different circumstances and experiences. It produces a score which indicates a person’s level of consciousness, engagement and leadership ability. The assessment produces a result which is a snapshot of the person at that time in their life. This means that the score is not set in stone, nor a predictor of the future – it simply tells you where you are today and helps discover areas of potential improvement.

The ELI Assessment reveals your personal filters the way you see the world and how they are affecting your life. It shows how different energy levels can emerge in your home and work life, and how your own thinking can create stress for you. You may also uncover internal energy blocks which can hold you back from success and happiness.

The Energy Leadership Index was named by Forbes Magazine as one of the top 3 most important assessments every executive should take in order to optimize leadership skills, emotional intelligence, situational personal awareness as well as stress regulation.

Why is this important?

Many people are on “autopilot” in life and are not achieving true passion and fulfillment. By becoming more conscious of why you do what you do, you can :

  1. Uncover your triggers for stress.
  2. Learn to respond to situations instead of reacting to them.
  3. Remove all the things you identify as causing negative energy in your life.
  4. Take yourself to the next level in your personal journey to higher consciousness, and hence true happiness.

The ELI Assessment Package includes:

-A  Personalized Energy Leadership Report Including:

  • Graph 1: Your energetic Profile
  • Graph 2: Your energetic stress Reaction
  • Your personal average resonating level of energy (ARL)
  • A 90 minutes Debriefing session to explain your results, what they mean.
  • Action steps to help you implement what you’ve learned from the assessment in your professional and personal life.

The ELI assessment alone is normally $147 and the debrief session is normally $267. For a LIMITED PERIOD, I am offering both the ELI and the ASSESSMENT for ONLY 297$.

Book Your ELI Assessment




For questions and any assistance, simply fill out the form and We will respond to you within 24 hours.

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